A Price Rally refers to a sustained increase in the price of a financial instrument such as a stock, a bond, a commodity or any other asset over an extended period of time. This increase is often due to market optimism brought on by various factors including positive economic data, encouraging company news, robust earnings announcements, or any other factors that may trigger increased trading activity and investor sentiment to buy.
In a price rally, investors start purchasing the specific asset in large amounts, either because they anticipate the asset’s price to keep increasing or because they observe that many people are buying, and they decide to follow the trend. This would then further drive the price up.
Price rallies may occur in all types of markets, but they are especially significant in bullish markets where the overall trend is that of an increase. However, it’s also important to note that rallies can abruptly end and prices can start decreasing again, particularly if the initial reasons for the rally cease to exist or another negative factor comes into play.